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Conversational Leadership: The Key to Influence, Growth, and High Performance

Leading is much more than managing tasks or supervising processes; it is about influencing, inspiring, and developing talent within the organization. An effective leader does not merely direct but also creates environments where people can grow, learn, and contribute to their fullest potential.

Conversational leadership, which encompasses the ability to provide effective feedback, establish clear agreements, foster dialogue, and actively listen, is one of the most powerful skills for enhancing performance and fostering commitment within teams.

The Power of Conversational Leadership

The way a leader communicates with their team not only determines the quality of relationships with employees but also their ability to influence performance and motivation.

Every conversation is an opportunity to align expectations, solve problems, drive growth, and reinforce trust and a sense of belonging.

Conversational leadership is not about speaking more—it is about speaking better. A leader who masters this skill:

  • Builds trust through clear, transparent, and fact-based communication.
  • Promotes accountability by setting specific, verifiable agreements.
  • Reduces resistance to change by handling difficult conversations with empathy and assertiveness.
  • Enhances performance by providing consistent, valuable feedback that motivates and guides improvement.

To develop effective conversational leadership, every leader must master three essential skills: delivering effective feedback, establishing agreements, and practicing active listening.

1. Effective Feedback: Inspiring Growth

Feedback is one of the most powerful tools for continuous improvement, development, and performance. When delivered correctly, it does not just correct mistakes—it reinforces positive behaviors, motivates employees, and guides them toward ongoing growth.

However, poor feedback can lead to demotivation, frustration, and resistance. That is why it must be clear, specific, and constructive.

Keys to Effective Feedback

  • Base it on facts, not opinions. Saying, “I noticed that in the last meeting you contributed innovative ideas” is more useful than “You’re always very creative.”
  • Balance positive and corrective feedback. Aim for 50% reinforcement and 50% adjustment.
  • Focus on impact. Explain why a behavior should be changed or reinforced.
  • Be timely. Do not wait for performance reviews to provide feedback.

The best conversations happen at the right moment.

Example of a Feedback Conversation

  • Ineffective feedback: “You always submit reports late, and this is slowing us down.”
  • Effective feedback: “I noticed that the last three reports were submitted past the deadline. This delayed the team’s analysis. How can we adjust the process to meet deadlines without compromising quality?”

Notice the difference? The second version is more effective because it identifies the behavior, explains its impact, and opens the door to dialogue and solutions.

2. Establishing Agreements: Creating Accountability and Commitment

One of the most common leadership mistakes is relying on implicit expectations rather than clear agreements.

Unstated expectations lead to confusion, missed commitments, and frustration. A well-defined agreement, on the other hand, clarifies what is expected, how progress will be monitored, and how success will be measured.

How to Build an Effective Agreement

  • Define what is expected. What behavior or outcome is desired?
  • Explain the purpose. Why is it important for the individual, the team, or the organization?
  • Identify possible obstacles. What could hinder the agreement’s fulfillment? It is crucial to ask the other person for their perspective to foster a constructive dialogue and jointly design strategies to overcome these obstacles.
  • Determine how progress will be tracked. How and when will progress be reviewed?
  • Define success. How will both parties know, without a doubt, that the agreement has been fulfilled?

Example of a Poorly Established Agreement

  • “I need you to improve your report execution.”

Example of a Well-Established Agreement

  • “Starting next month, we agree that reports will be submitted by the 5th of each month, ensuring they include updated quarterly data. We will review progress together in the weekly team meeting every Wednesday.”

This agreement is clear, measurable, and includes a follow-up plan, avoiding misunderstandings and reinforcing accountability.

Once the agreement is established, ask:

  • “What are your thoughts on our conversation?”
  • “Do you have any questions about our agreement?”

Open-ended questions—those that cannot be answered with a simple “yes” or “no”—encourage dialogue and help ensure that both parties fully understand and accept the agreement.

3. Active Listening: The Key to Connection and Empathetic Leadership

A leader who does not listen misses the opportunity to understand their team, anticipate problems, and build trust. Active listening is not just about hearing words—it is about understanding the message, emotions, and context.

Without proper listening, there is no real dialogue.

Principles of Active Listening

  • Give your full attention. Put your phone away, clear your mind, and focus on the speaker.
  • Be mindful of your nonverbal communication. Your facial expressions, tone of voice, body language, and eye contact all convey messages.
  • Avoid interrupting. Allow the other person to express themselves before responding.
  • Paraphrase. “If I understand correctly, what you’re saying is…”
  • Observe the speaker’s body language and tone. Do they appear confident or uncertain?

Example of Active Listening in Action

  • Employee: “I don’t think I have enough resources to complete the new project.”
  • Ineffective response: “You just have to figure it out.”
  • Effective response: “It sounds like you’re concerned about the lack of resources. What specifically do you need to move forward?”

Why is the second response better? It demonstrates empathy and opens the door to a constructive conversation.

Transforming Leadership Through Communication

A conversational leader does not just direct or solve problems—they facilitate growth and high performance.

The three key skills we have explored—effective feedback, clear agreements, and active listening—are fundamental pillars for building trust, aligning expectations, and optimizing team performance.

Reflect on Your Leadership

  • Are your conversations clear or do they create confusion?
  • How do you provide feedback and establish agreements?
  • Do you truly listen to your team, or do you just wait for your turn to speak?

Conversational leadership is one of the most valuable skills in any organization. Mastering it will not only improve your team’s culture and performance but also strengthen your relationships and impact as a leader.

Are you ready to take your leadership to the next level? Start transforming your conversations today.

© Copyright - Marisol Zimbrón Flores | Coach Ejecutivo
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